Snug Organics is a small family-owned company based in Denver, Colorado. Our idea to create a safe sustainable product and an earth-conscious company stems from our appreciation for things natural, years of teaching elementary school, a background in design, and a strong sense of civil responsibility.
Teaching third and fourth graders for eight years helped build Erin’s frame of reference for the special needs of children and the alarming rise in rates of learning and developmental disabilities, including autism, ADD/ADHD, asthma, allergies and obesity. Her success in the classroom was due in part to her ability to see the potential in every child and lead them to this place of possibility. It was innate for her to place the same high standard of quality on Snug Organics. Erik’s background in art and design helped Snug Organics develop it’s product ideas and branding.
Our love and commitment is most evident in our role as parents. Our two boys serve as the fuel for Snug Organics. Like many couples, difficulty with pregnancy and loss heightened our sensitivity and caused us to question the choices we were making when it came to shopping for everyday items for our sons. Our elevated awareness helped us to understand the seriousness of the toxic surroundings that impact us all. We chose to tackle the problems stemming from chemicals commonly found in children’s clothing, especially flame retardants in sleepwear. Our research led to scientific evidence that chemical and environmental hazards are a large contributor to the rapidly growing childhood epidemics.
The launch of Snug Organics is our solution to our findings and serves as our pledge to create sleep solutions for babies and toddlers that match the purity of our children. Equally important is the local, environmentally-friendly, low-impact manner in which these products are made.